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CES’ sexism problem is about more than booth babes and pink robots

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CES is a place of extremes. Each year, tech companies big and small spare no expense in coming up with bizarre ways to showcase their (often relatively mundane) gadgetry: massive tunnels made of huge OLED displays, home appliances with built-in assistants, and weird concept cars unlikely to make it far beyond the Las Vegas Convention Center floor.

But, peer behind the over-the-top displays of headline-grabbing “innovation,” and there’s a troubling truth that should come as little surprise to anyone in the industry: CES still fuels the sexist narratives so many have worked to change over the last year.  Read more…

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Google declares war against Alexa and Siri at CES 2018

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It’s an artificial intelligence showdown.

This year at CES, the world’s largest electronics trade show (running Jan. 9-12), thousands of companies will travel to Las Vegas to show off their newest products and build new partnerships. But this time around, one unusual exhibitor stands out from the rest: Google.

It’s the first time in many years that Google will have its own, large, standalone booth in the middle of the convention center. But the search giant has gone far beyond buying space on the showroom floor. It’s also commissioned several large advertisements around the city, including one you simply can’t miss. Read more…

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The coolest health-tech products we saw at CES 2017

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LAS VEGAS — At CES 2017, we previewed some of the coolest health tech set to hit the market.

From a brand new take on the electric breast pump to a discreet way to check sobriety during a night on the town, trust us, there’s a lot of neat stuff on the horizon.

1. Proof

Image: Brian koerber/mashable

The Proof wearable wants to help drinkers keep an eye on their BAC levels. 

The company behind this wristband claims it can measure alcohol molecules through your skin and send data to its corresponding app on your smartphone. And with $100,000 in funding from the National Institutes of Health, plus extensive third-party testing, the company says it stands up against other breathalyzers on the market.  Read more…

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And the winner of Hardware Battlefield 2017 is… Siren Care

ces2017_battlefieldwinner-1070028 These companies had a very special CES experience as they all pitched in front of multiple groups of judges on stage at the Sands Expo. The startups were competing for $50,000 and being named the winner of the Hardware Battlefield. After many deliberations, our judges narrowed the list down to four finalists: wearable device for pregnant mothers Bloomlife, smart sensors for construction… Read More

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TechCrunch’s Hardware Battlefield finalists are BloomLife, Pillar Technologies, Siren Care and Stratio

metalman Over the past two days, 13 startups have taken the stage at TechCrunch’s Hardware Battlefield. Now our editorial team has finished deliberating with the expert judges (seriously, expert) and chosen four finalists who will be competing for the big prize of $50,000, as well as a trophy that we like to call the Metal Man.
You can watch the presentations live on TechCrunch tomorrow… Read More

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Gallery of awful tech garbage at CES

Internet of Shit (@internetofshit) is at the Consumer Electronics Show in Vegas, the annual festival of stuff not made by Apple. This year’s big themes include drones and home automation, but there’s an ocean of bizarre, obviously-nightmarish Internet of Things crapgadgetry. And they found all of it.

Hot take: contraptions are what makes CES fun. When it’s just this year’s TV sets and spec-bumped laptops, CES is like staring in to the sun.

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