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Blackpink’s “Kill This Love” sets new YouTube records, including the biggest Premiere

Blackpink, one of the highest-profile Korean pop groups, is breaking YouTube records with its latest video. A Google spokesperson confirmed to TechCrunch that “Kill This Love” is the fastest music video to hit 100 million views, having hit that number in less than three days. It is also now YouTube’s most viewed music video debut, racking up 56.7 million in the first 24 hours after it was posted.

Furthermore, “Kill This Love,” the first single and title track of Blackpink’s new EP, is the biggest YouTube Premiere to date, with a peak of 979,000 concurrent views. This surpasses the 829,000 concurrent views racked up during the YouTube Premiere of Ariana Grande’s “thank u, next” in December. YouTube launched Premieres as part of a new suite of creator tools in October. The feature allows them to create a landing page to promote a video ahead of its release and includes a chat feature like live videos, allowing YouTube to compete more directly with Twitch.

“Kill This Love” also hit milestones on iTunes, reaching the number one position in the US store, the first Asian girl group to do so.

Blackpink, a quartet of four women formed by YG Entertainment, one of Korea’s biggest music labels, is one of the most popular K-Pop groups. While it has already gained a massive fan following in Asia (and abroad) since its debut in 2016, Blackpink is now poised to follow BTS as the next K-Pop group to break into the mainstream in Western markets, with its first North American tour starting in Los Angeles later this month. Blackpink has always mixed Korean and English in its lyrics, but “Kill This Love” is notable for being more multilingual than the group’s previous tracks, broadening its potential appeal.

K-pop group BTS just smashed another world-first

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Aside from being very good at the music thing, Korean pop kings BTS are smashing records.

The group’s album Love Yourself: Tear will debut at number one on Billboard’s Top 200 album chart for the week of Jun. 2, becoming the first K-pop group to do so.

“It’s the first No. 1 for the seven-member group, and the first K-pop album to lead the tally,” according to Billboard’s announcement

The Billboard 200 chart ranks albums based on traditional album sales, downloads and streamsLove Yourself: Tear unseats Post Malone’s beerbongs & bentleys, which sat on top of the chart for three consecutive weeks and now drops to number two.  Read more…

More about Entertainment, Music, K Pop, Bts, and Billboard

K-pop girl group celebrates their plastic surgery with before-and-after music videos

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Here’s one dramatic way to reveal your plastic surgery results.

One K-pop girl group decided to show the “before” and “after” results of their surgery through two music videos.

In the aptly named first video titled “Becoming Prettier (Before),” all four members of Korean group Six Bomb are seen receiving plastic surgery consultation.

The video was first released in February.

The follow up video, named — you guessed it — “Becoming Prettier (After),” which shows the girls walking out of the hospital with their post surgery results, was released a month later in March. Read more…

More about South Korea, Celebrity, Plastic Surgery, K Pop, and Korea

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