Netflix recreated a legendary photo for its new ad showcasing black artists who create original content with the streaming giant.
Aired during Sunday’s BET Awards broadcast, the ad dubbed “A Great Day in Hollywood” features 47 black actors, writers, showrunners, and producers from over 20 Netflix original shows, films and documentaries.
Notably, the ad comes just days after Netflix fired its top communications chief Jonathan Friedland for “insensitive” remarks, which included repeated use of the N-word.
Directed by Lacey Duke (who also did Janelle Monae’s “I Like That” music video), the ad directly references Art Kane’s infamous 1958 Esquire photograph, “A Great Day in Harlem,” which featured 57 jazz legends sitting on the steps of a brownstone in Harlem, New York, including Thelonious Monk, Count Basie, and Charles Mingus. Read more…
More about Advertising, Netflix, Representation, Entertainment, and Streaming Services
Amani Al-Khatahtbeh often starts her public speaking gigs by asking the audience to whip out their phones, do an image search of “Muslim women” and see what pops up. They usually gasp at the results — pages and pages of one-dimensional stock photos showing women behind black veils, failing to capture the diversity of Muslim experiences.
“It just occurred to me that I shouldn’t have to use that example anymore,” Al-Khatahtbeh said.
It’s a problem that Al-Khatahtbeh is ready to fix. As the founder and editor-in-chief of popular online platform MuslimGirl.com, she’s teamed up with Getty Images to launch a new series of creative images and stock photos showing a range of modern Muslim women being their true, authentic selves. Read more…
More about Representation, Diversity, Islam, Muslim Women, and Media
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