Netflix is about to make it much more convenient for Indians to pay for its monthly subscription.
The on-demand video streaming service will soon integrate the Paytm mobile wallet service as a payment method, according to two sources familiar with the matter.
Right now, the company only supports credit cards for payments, the penetration of which remains very low in India. This has been among one of the chief factors in limiting the company’s reach in the country.
The California-based company recently met with several Indian wallet companies who presented their offerings and it has finalised its talks with Paytm, said one source, who requested anonymity. Read more…
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